| Spec | Launch 12 | Rincon 4 |
|---|---|---|
| Best price now | £109.90 | £65.99 |
| 90-day low | £99.16 | £55.00 |
| 30-day average | £109.09 | £92.48 |
| RRP | £110.00 | £125.00 |
| Category | Lightweight | Lightweight |
| Surface | Road | Road |
| Weight | 244g | 228g |
| Drop | 8.9mm | 5mm |
| Heel stack | 33.4mm | 36mm |
| Forefoot stack | 24.5mm | 31mm |
| Carbon plated | No | No |
| Stability | No | No |
| Review rating | - | - |
The Brooks Launch 12 is the honest, no-frills daily running shoe in the range, and at £100 it is one of the easier trainers to justify. This is a neutral road shoe built for everyday miles rather than race day. There is no carbon plate and no fancy super foam, just a springy, no-nonsense ride that suits easy runs, steady miles and the occasional pick-up in pace. At 244g it is not a genuine featherweight despite the Launch name, but the 8.9mm drop and traditional geometry feel familiar and secure underfoot. We rate it as a dependable first pair or a simple workhorse to rack up mileage in without babying an expensive racer. If you want plush max-cushion comfort or marathon-day pop, look elsewhere. If you want a straightforward, affordable trainer that just gets on with the job, the Launch 12 delivers. The Brooks Ghost 17 sits one step up for more cushioning.
The Rincon 4 is Hoka's lightweight bargain: a fast, no-frills daily running shoe that has always punched above its price. At 228g with a low 5mm drop, it is one of the lightest cushioned trainers Hoka makes, and that lightness is the whole point. You get a shoe that handles easy miles happily but comes alive when you pick up the pace, which makes it a genuine one-shoe answer for runners who want daily training and the odd tempo or 5k from the same pair. At £125 it undercuts most of its rivals and sits below the pricier, softer Mach 7. The trade-off is honesty rather than luxury. The upper is thin, the outsole rubber is sparse to save weight, and the ride is firmer and more direct than a plush max-cushion shoe. For runners who value a light, versatile road running shoe over cosseting softness, we rate it highly.
A side-by-side comparison makes the trade-offs between two running shoes easy to see, but the right pick still depends on how you run. Weight and stack height shape the feel underfoot: a lighter shoe with a lower stack feels nimble and fast, while a heavier, taller stack gives a softer, more protective ride for long miles. Heel-to-toe drop changes where you feel the load, with lower drops asking more of the calves and Achilles.
The price figures update from the UK retailers we track daily. The best price now is the cheapest tracked price we can currently link to, the 90-day low shows how cheap the shoe has been recently, and the 30-day average tells you whether a price is a genuine drop or just the going rate. Coverage is partial rather than complete, so always confirm the final price and your size on the retailer site, and set a price alert on the model you want so we can email you the moment it drops.
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