Clifton 10 vs Winflo 11

The Clifton 10 is Hoka doubling down on comfort. This is a neutral daily training shoe built to make easy miles feel soft and forgiving, and it does that better than almost anything at the price. The big change over the Clifton 9 is the ride: the drop rises to 8mm and there is more foam underfoot, so you sink in a little more and the landing feels plusher and more protective. At 278g it is not the light, nimble Clifton of old. It has grown into a proper cushioned cruiser. We rate it as one of the safest picks for a runner who wants one dependable shoe for steady mileage, recovery days and the long run. If you value soft comfort and a smooth roll over speed and ground feel, this running shoe belongs on your shortlist. At £140 it is priced with the premium daily trainers, so judge it on the ride, not the badge.

The Nike Winflo 11 is the brand's most affordable cushioned daily training shoe, and it plays that role well. At an RRP of £100 it sits below the Pegasus 42 as Nike's value neutral daily trainer, the running shoe you reach for when you want dependable everyday miles without spending big. It is not light at 290g, and it will not spring you along at pace. What it does is soak up easy runs, steady miles and the daily commute with a soft, forgiving feel underfoot and a tall 10mm drop that suits heel strikers. We rate it as an honest workhorse. If you are a newer runner building a base, or an experienced runner who wants a cheap, durable shoe to rack up the boring miles in, it earns its place. Ask it to run fast and the weight shows, but that was never the job.